Cendyn DMP integration

Cendyn DMP sends shoppers to your products and charges for the traffic or the sale. Its own reporting shows what happened on Cendyn DMP, but not how those visits and costs compare with your other channels or with the orders your store recorded.

Dashworx brings Cendyn DMP data into the same model as your store, feeds and ad platforms. Product-level cost and revenue sit side by side, so you can see margin after channel cost rather than revenue alone.

Typical questions it helps answer: which products are worth listing on Cendyn DMP, what each sale costs compared with paid search, and where spend is rising faster than sales.