Azure Synapse Analytics integration
Bring tables from Azure Synapse Analytics into Dashworx and combine your own data with your marketing and sales data.
About the Azure Synapse Analytics integration
Azure Synapse Analytics often holds the data that sits outside your marketing tools: finance, inventory, offline sales or custom models. Reporting on it alongside marketing usually means another export.
Dashworx reads tables from Azure Synapse Analytics into the same model as your other sources, so your own data can be joined to spend, traffic and revenue without manual exports.
Typical questions it helps answer: how offline or finance data changes the picture of marketing return, and how your own models compare with platform-reported results.
What data you get from Azure Synapse Analytics
Tables
Views
Query results
Custom columns
…and more.
What teams do with Azure Synapse Analytics data
Visual Intelligence
Join your own data to marketing data
Combine tables from Azure Synapse Analytics with ad spend and revenue on one dashboard.
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Conversational AI
Ask questions of your own tables
Ask in plain English about the data you keep in Azure Synapse Analytics, next to your marketing data.
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KPIs and automation
Get alerted on your own metrics
Set KPI rules on metrics that live in Azure Synapse Analytics, not just in marketing platforms.
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How to connect Azure Synapse Analytics to Dashworx
01
Request your connection link
Ask for your secure Azure Synapse Analytics connection link from within Dashworx or through your account manager. It’s tied to your workspace, so only your team can use it.
02
Connect in one click
Open the link, sign in to Azure Synapse Analytics and authorise access. No API keys, developer time or spreadsheets required.
03
We aggregate and align your data
The Dashworx team brings your Azure Synapse Analytics data together with your other sources, then aligns it to your visual intelligence dashboards and smart AI features, so it’s analysis-ready without manual clean-up.
04
Get notified when you’re live
You’ll receive an in-platform notification as soon as your Azure Synapse Analytics connection is complete, and your data starts appearing across your dashboards.
Frequently asked questions
What does Dashworx do with my connected data?
How long does it take for my data to appear after connecting?
Do I need technical skills or a developer to connect a source?
How often is my data refreshed?
How is my data kept secure?
Can I connect multiple accounts from the same platform?
What if the platform I use isn’t listed?
Connect Azure Synapse Analytics in minutes
Book a demo and we’ll show you your own data, connected and visualised, before you commit.